As a Marketing Communications tutor, I get a lot of questions about how to start a career in digital marketing. While I could give answers to all those students individually, I believe by writing this blog post I can help multiple students who would otherwise be hesitant or shy to ask this question and those […]
Time- 5-8 minutes Have you ever considered using different ways to introduce yourself on LinkedIn? Back in University, I remember going to career and employment advisors for creating an impressive LinkedIn profile. After creating a LinkedIn profile, I was really happy and hopeful that opportunities would flow in but did they really? No. Although I had […]
Time Duration: 10-12 mins read The last post focused on the new Facebook newsfeed update and Influencer marketing. If you have read the last post, then I am sure you would have started thinking about making videos and using influencer marketing as an integral part of your marketing strategy. In this article, we will focus on the […]
As I have always said Digital Marketing is an ever-changing field and so, you need to be constantly updated about “what’s trending.” I waited until mid-January to write this post because by now a lot of companies have announced the changes that they are going to make in 2018. The most important one of them […]