As a Marketing Communications tutor, I get a lot of questions about how to start a career in digital marketing. While I could give answers to all those students individually, I believe by writing this blog post I can help multiple students who would otherwise be hesitant or shy to ask this question and those […]
The most pressing question of the decade: Will robots replace humans? Are we heading towards Robonomics? We have all grown up watching movies such as The Terminator, Star Wars, Chappie, RoboCop amongst many others, that have rooted in us the fear of being replaced by robots. This fear of being the subservient one has considerably […]
We agree that content marketing is integral to our businesses but a lot of us don’t agree with the fact that SEO is integral to your business as well. It doesn’t matter how good your articles, your products or your services are. If your target audience can not find you, then it’s of no use. […]
Social Media Marketing is not like accounting where the rules were set years and years ago and since then only slight modifications have taken place. In fact, Social media marketing is one of the most dynamic fields that I know of and a necessary marketing channel for businesses today. What is trending today may be […]